Longwood SBDC offers training classes, in person, within each region of the network. Call your local office for more information. To locate the office closest to you, click here. If you would like to receive regular updates on training opportunities and articles of interest, sign up for our e-newsletter in the sidebar of this page.

  • Training Events

    Entrepreneurial Training: Part Three-Financial Management and Record Keeping-Petersburg @ Fort Lee
    Oct 13 @ 9:00 am – 12:00 pm

     Financial Management and Record Keeping

    The participant will learn about financial management, important record keeping issues and forms of business ownership: 

      1. How to develop income and expense projections
      2. Financial information needed to operate a business
      3. Pitfalls of poor record keeping and how to overcome this problem
      4. Useful financial tools for running a small business
      5. Explore the pros and cons of business structures

    To Register: Call Nancy Burns at Fort Lee (804) 734-7113 or email nancy.l.burns2.civ@mail.mil

    Challenges and Solutions for Retail/Restaurant Businesses-Petersburg @ Hopewell Library-HMA Room
    Oct 14 @ 2:00 pm – 5:00 pm

    The Hopewell Downtown Partnership in collaboration with the Crater Small Business Development Center of Longwood University will host a seminar geared towards Retail and Restaurant Businesses.

    Independent retailers and restaurants are the heart and soul of small towns and main streets across Virginia. Successful retailers build vibrant downtown destinations, but they face unique challenges ranging from inventory control, advertising, merchandising and staffing, to big box competition. This seminar will provide tools to help define and differentiate your customer, master retailing basics, build your brand, and market/advertise. Merchandising strategy and demonstrations – including window displays will be available.

    Marc Willson brings 35 years of experience to bear helping retail, restaurant and tourism-related small businesses refine and promote their concepts to the public. In 1975, Marc started his retail career as co-owner of the largest distributor of Earth Shoes in the U.S. Since then he has held executive positions with retailers such as Britches of Georgetowne, Crown Books, Circuit City, The Bicycle Exchange, Ecampus.com and Storetrax, Inc. Most recently, he traveled to Dallas, Texas to open the world’s first energy efficiency store for Current Energy, LLC, a company funded by Ross Perot, Jr. Marc joined the SBDC in 2009 as a Retail Industry Consultant and has delivered over 70 seminars and assisted over 300 retailers throughout Virginia. Mr. Willson will focus on those who are in the Retail and Restaurant Industry.



    One-on-one appointments with Marc Willson will be available BY APPOINTMENT ONLY on October 15, 2015. Schedule your appointment with Pat Hood at (804) 518-2003 or hoodpa@longwood.edu.

    Building the Foundation for Your New Business-Farmville
    Oct 15 @ 9:00 am – 10:30 am

    Entrepreneurship is the American Dream. Unfortunately, of the 1 million businesses started each year, most of them eventually fail. The one common theme may be lack of planning. If you are considering the possibility of starting a business, this free seminar will provide information that may help your business be among the 20 percent that survive and thrive. Prepare to start a successful business by evaluating your entrepreneurial abilities, marketing strategies, financial resources, legal form of organization, and receive tips to prepare and present your business plan.

    Registration is required!

    Entrepreneurial Training: Part Four-Financing the Business-Petersburg @ Fort Lee
    Oct 16 @ 9:00 am – 12:00 pm

     Financing the Business

    The participant will learn about commercial loan requirements:   

      • What you need to know about financing a business; the C’s of lending
      • Developing effective relationships with financial institutions and bankers
      • What are the available sources of funding?
      • Where do we go from here?

    To Register: Call Nancy Burns at Fort Lee (804) 734-7113 or email nancy.l.burns2.civ@mail.mil


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